Treat Yourself. Camper
Campaign
"TREAT YOURSELF"
This is the concept behind one of our digital campaigns for Camper.
Inspired by the tactile experience of unwrapping a gift, we handcrafted a bespoke wrapping paper using the Camper logo as a pattern. This analog process became the foundation of the campaign, transforming the simple act of revealing into a core design concept and turning the logo into a playful graphic texture that seamlessly scales across all digital formats.
Client: Camper
Date
Project / CLIENT
Type
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